Levi Strauss & Co. Announce Recall of Girls' Dresses

June 2, 1997
Release # 97-135

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For Immediate Release;
Contact: Ken Giles
(301) 504-0580 Ext. 1184

WASHINGTON, D.C. - In cooperation with the U.S. Consumer Product Safety Commission (CPSC), Levi Strauss & Co. of San Francisco, Calif., is recalling more than 86,000 Levi's brand girls' dresses. The dresses' snaps can become detached, presenting a choking hazard to young children.

Levi Strauss & Co. is aware of one report of several snaps becoming detached from a dress. No injuries have been reported.

There are three styles of Levi's brand dresses being recalled, ranging in sizes 2T through 6X. There are simulated pearl snaps on the front of the dresses. Each dress has a sewn-in label at the neck that reads in part, "LEVI'S ...100% COTTON...MADE IN INDONESIA..." The back of this label displays the product code and care instructions.

Department stores nationwide, including Macy's, Mervyn's, and J.C. Penney, sold the dresses from April 1996 through February 1997 for about $25.

Consumers should stop using these dresses immediately and return them to the store where purchased for a full refund. For more information about this recall, consumers should call Levi Strauss & Co. at (800) USA-LEVI between 8 a.m. and 3:30 p.m PDT Monday through Friday. Consumers may also write to the company at Levi's Plaza, P.O. Box 7215, San Francisco, Calif. 94120.

The U.S. Consumer Product Safety Commission protects the public from unreasonable risks of injury or death from 15,000 types of consumer products under the agency's jurisdiction. To report a dangerous product or a product-related injury and for information on CPSC's fax-on-demand service, call CPSC's hotline at (800) 638-2772 or CPSC's teletypewriter at (800) 638-8270. To order a press release through fax-on-demand, call (301) 504-0051 from the handset of your fax machine and enter the release number. Consumers can obtain this release and recall information at CPSC's web site at http://www.cpsc.gov or via Internet gopher services at cpsc.gov. Consumers can report product hazards to info@cpsc.gov.